In an effort to be seen as more of a travel brand (as opposed to simply a car rental company), Enterprise Rent-A-Car wanted to create an online magazine focusing on purpose in travel. We concepted and produced several documentary-style videos focusing on using travel to pursue one's passions. We also came up with a manifesto video to launch the new endeavor.
People tweeted. We listened. And brought back the internet's beloved Chicken Fries inspiring a movement online and off. People laughed, people cried tears of joys and people ran into stores.
Over and over again. #ChickenFriesAreBack
To introduce their new ‘Be Your Way’ tag Burger King with David the Agency set up shop at San Francisco Pride and served a rainbow wrapped whopper.
The social reactions to the video were a mixed bag: positive, negative and somewhere in between. So, we decided to respond by partnering with an origami artist for two days and created over 50 custom-wrapped responses for influencers, journalists, fans and even a few critics.
Most cobranded efforts are boring at best. When Lay's came to SUBWAY looking to partner up we decided to do something a little more dramatic.
In this playful series, we coupled chips & subs together and let the sparks fly. Secrets were revealed. Couples broke up, made up and broke up again. All ending in a no holds barred reunion special.
Nestlé Pure Life has a collection of water bottles just for kids (wee 8 oz. bottles for tiny hands) they call Share-A-Smile. The brand held a label design contest for kids last year and the winning entries are featured on the 2017 Share-A-Smile collection. When it came to promoting the kid-designed collection on social, one challenge was to get parents to care about labels designed by someone else's kid. We came up with the concept Every Label Tells a Story as a way to tell parents that, for their kids, the labels have a narrative that goes beyond what a parent can see.
Animation: Aardman Nathan Love
To activate Burger King's NCAA partnership we helped fans watch like a king anytime and anywhere. For six weeks, March Madness took over Burger King feeds and our lives.
The campaign turned Burger King into an authentic participant in college basketball conversations and the most talked about brand partner for NCAA.
In 2014, the subservient chicken returned with a whole new attitude. We brought him back in print, digital and social. And this time he wasn't playing nice.
Responsive Site Redesign.
To launch guacamole at Subway, we created "Why The Guac Not". Because let's be honest, guac makes everything better. So we put our new guacamole in all kinds of situations that may seem out of the ordinary to most, but true guac lovers will understand. Don't knock it if you haven't guac'd it.
Experiential Activation in Times Square for the launch of Microsoft Kinect.
Responsive Site Redesign.